Business Growth

2025 Pest Control Industry Trends: What Field Service Businesses Need to Know

David Bailey
May 15, 2024
8 min read
2024 Pest Control Industry Trends Featured Image

Success or stagnation—pest control companies face a clear choice in 2025. 

The pest control industry continues to evolve rapidly, and businesses that stay ahead of trends are best positioned for growth.

With the increasing adoption of technology, stricter sustainability mandates, and shifting customer expectations shaping the landscape, keeping up is no longer optional—it’s crucial.

This guide examines the top pest control industry trends for 2025 and provides a practical overview of how solutions like FieldRoutes enable companies to adapt, stay competitive, and scale confidently.

The Current Pest Control Industry Landscape

According to a research report, the global pest control market was valued at 

  • USD 25.8 billion in 2024 and, 

  • is expected to reach USD 26.8 billion this year, 

  • with an 8.5% Compound Annual Growth Rate (CAGR). 

  • North America leads the market share, while demand for innovative technologies and sustainable pest control solutions is skyrocketing across all regions.

Competition is intensifying as independent pest control companies and major consolidators expand. Major players and key competitors, such as Rentokil and Terminix, are reshaping the competitive landscape through mergers and acquisitions, driving innovation and growth.

Pest control technology is transforming every stage of the business, from marketing and sales to service delivery. 

With real-time monitoring, mobile apps, IoT-enabled traps and Artificial Intelligence insights, pest control businesses are more data-driven than ever before. 

Tech-forward companies are now utilizing data analytics to optimize operations, predict pest activity, streamline routes, and reduce pesticide use – all while enhancing efficiency and minimizing environmental impact.

At the same time, market consolidation continues.

Mergers and acquisitions are enabling companies to gain scale, geographic coverage, and access to advanced technologies. For smaller and mid-sized companies, this means pressure to modernize or consider partnerships to stay competitive on price.

As combating pest populations evolves, pest control businesses must embrace technological advancements, be sustainable and digitally agile to compete in 2025 and beyond.

Now let’s look at the trends and strategies for 2025

Digital transformation and changing consumer expectations are reshaping pest control market trends.

Let’s examine the major trends and how service providers can adapt to achieve market growth.

AI and Predictive Analytics Are Revolutionizing Pest Management

Companies are now using smart traps, AI pest identification tools and weather data to predict infestations before they occur. 

Predictive analytics models consider various factors, including weather, pest behavior, urbanization, health risks, and environmental conditions, to enhance accuracy.

This proactive, data-driven approach reduces pesticide use, cuts down on callbacks for homeowners, and increases revenue for pest control businesses.

By collecting and analyzing pest data, companies can develop more effective pest management strategies and improve customer satisfaction. Businesses that analyze pest behavior in real-time can intervene early and improve pest control services.

FieldRoutes supports this trend with advanced reporting and analytics, enabling technicians to track infestations, optimize schedules, and make informed decisions based on pest management solutions.

Green and Sustainable Pest Control Is No Longer Optional

Tighter regulations around biopesticides and increasing homeowner demand for eco-friendly methods are shifting the market. Integrated Pest Management (IPM) is becoming standard, combining targeted treatments with preventive tactics. IPM is an environmentally sensitive approach that minimizes risks to the environment, including air, water, soil, and non-target organisms.

IPM is a comprehensive, ecosystem-based approach to pest control that prioritizes sustainability by minimizing risks to the environment. Preventive methods are part of IPM, helping to prevent pests before infestations occur. 

The focus of IPM is on long-term prevention, utilizing monitoring and resistance strategies rather than relying solely on reactive solutions. 

With FieldRoutes, you can track compliance documentation, promote eco-friendly pest control options and highlight sustainability in marketing – putting you ahead in the pest control sector.

Mobile-First Operations Are the New Standard

Technicians expect real-time mobile access to schedules, customer notes and invoicing tools. Market research indicates that homeowners desire self-service portals for online booking, researching pest types, and receiving live treatment updates.

Convenience builds brand loyalty and streamlines field operations.

FieldRoutes’ mobile app delivers both technician tools and customer self-service, aligning with expectations in a fast-paced, automated pest control market.

Automation Drives Growth and Efficiency

From dispatch to billing, local SEO, CRM messaging, and payment reminders, automation is revolutionizing the way pest control companies operate. 

Companies that utilize automation experience higher productivity and improved conversion rates

Automation can also support employee retention by reducing repetitive tasks and enhancing job satisfaction, thereby helping companies address labor shortages and retain skilled staff.

FieldRoutes offers an end-to-end, automated platform that covers service, marketing, and payment workflows—all designed to support scalable growth and reduce human error.

Subscription Models and Recurring Revenue Strategies Are Rising

More providers are moving from one-time pest control services to monthly or quarterly treatment plans. These subscription models stabilize cash flow, increase lifetime customer value (LTV) and encourage ongoing relationships. 

Many providers also offer follow-up treatments at no additional cost if pests persist, which improves customer satisfaction.

FieldRoutes has tools for recurring billing and contract tracking, helping companies maintain subscriptions and reduce client churn, which is key to long-term success.

Technician Workforce Shortages Push Tech Enablement

Fewer experienced exterminators and higher labor costs are driving pest control businesses toward better technology and streamlined workflows. Mobile training, digital checklists and automated ticketing are helping small teams do more with less.

FieldRoutes supports these needs with mobile tools and onboarding resources to retain a skilled workforce and face labor constraints head-on.

Mergers, Acquisitions, and Scaling Are Accelerating

Leading companies are shaping the competitive landscape through strategic mergers and acquisitions, increasing their market share. 

FieldRoutes provides a flexible platform that supports growth, from single-location businesses to multi-regional service providers, allowing companies like yours to scale with confidence while maintaining efficiency.

Pest Control Challenges and Opportunities in 2025

Regulatory changes, climate change and a shrinking workforce all play a part in how pest control businesses will operate in 2025. 

There is growing concern around health and safety as pest problems and pest attacks drive demand for pest control services.

The financial impact of property damage caused by pests, particularly termites and cockroaches, is substantial, underscoring the need for professional intervention.

Understanding these challenges – and acting on the opportunities – can be a competitive advantage for pest control companies combating infestations. 

Pest control industry challenges in 2025

  • Labor shortages and rising employee costs
    A shortage of trained pest control technicians and rising wages are putting pressure on small and medium-sized businesses. Companies must attract and retain skilled staff while staying profitable.

  • Compliance with evolving environmental and service regulations
    Laws like the California Ecosystems Protection Act have restricted the use of certain insecticides and rodenticides. Regulations also limit the types of treatments for rodents and insects, so businesses must manage these common pests effectively. Companies must track pesticide use, adopt eco-friendly solutions and stay compliant across different regions. These regulations also impact food safety and food products, so pest management practices must protect both consumers and human health from pest-related risks.

  • Keeping up with customer demands for faster, transparent, tech-driven service
    Homeowners now expect mobile booking, SMS updates and online access to service reports. Companies that use outdated processes risk losing customers to more agile competitors.

  • Competitive pressure from large, tech-savvy operators
    Consolidation is making it harder for local providers to compete. Companies like Rentokil are expanding their market share, investing in tools and marketing that smaller providers can’t match.

Pest control industry opportunities in 2025

  • Leveraging automation to cut costs and increase efficiency
    Automated scheduling, billing, and CRM workflows allow pest control businesses to scale without adding headcount. Many pest control providers are adopting advanced technologies to streamline operations and stay competitive. Learn more about automating your pest control business.

  • Using AI and data analytics for more innovative, predictive service models
    From AI-generated pest predictions to dynamic route optimization, real-time insights reduce callbacks and improve customer satisfaction. Pest control experts play a key role in interpreting this data and guiding best practices for effective pest management.

  • Expanding recurring revenue streams through subscription plans
    Offer bundled quarterly or monthly pest control services to stabilise cash flow and increase LTV. Innovative solutions, such as bait stations and mechanical control methods, are being integrated into service offerings to provide safer and more effective pest management. Learn how to sell pest control subscriptions. See how to sell pest control subscriptions.

  • Building brand loyalty with superior customer experiences powered by mobile tools
    Mobile-first operations allow technicians to deliver faster, more personalised service. Customers receive transparency and convenience, which in turn reinforces retention. Many homeowners are seeking expert advice and modern solutions to address persistent pest issues, making customer engagement more important than ever.

Now that you know the challenges and opportunities in the pest control industry, let’s get to the strategies for success in 2025.

Pest Control Industry Strategies for Success in 2025

Success in the pest control industry in 2025 requires more than pest knowledge.

You need the right mix of technology, customer engagement and strategic planning to stay ahead of the curve. Using multiple methods to control pests, such as biological control methods that use natural enemies like predators, parasites and pathogens, ensures effective and sustainable pest management.

Whether you’re scaling your pest control services, launching new services or responding to labor shortages, these strategies will position your business for long-term growth.

Invest in smart technology.

Go mobile-first and automate scheduling, dispatch, routing and customer communication. Tools that integrate real-time monitoring, route optimization and CRM automation will boost productivity and free up time to focus on service quality.

Learn more about automating your pest control business.

Go green and market it.

Sustainability sells. 

Offer eco-friendly pest control options, such as integrated pest management (IPM) and low-impact pesticides, and make them a key part of your marketing strategy. 

Customers want companies that align with their values.

Showcase your green services using these marketing strategies for pest control businesses.

Focus on customer experience

Today’s homeowners want fast, transparent and frictionless service. 

Let them book visits, receive real-time updates and access their invoices through a self-service portal. 

Personalized service builds trust and improves customer retention.

See how to grow your pest control business through better customer experiences.

Support your workforce

Provide your team with mobile tools for task tracking, training, and reporting. This is especially important in a tight labour market where retaining pest control technicians is tough.

Build your technician team with insights from our guide to retaining pest control employees.

Plan for growth

Choose software and systems that can scale with your business. Whether you’re expanding into new markets or preparing for an acquisition, platforms like FieldRoutes offer the flexibility and tools to support pest control companies at every stage of growth.

Ready to take action? Let’s examine how the right tools can bring these strategies to life.

Invest in the Right Technology for Your Business with FieldRoutes

Pest control professionals with the tools to automate, streamline and scale are better positioned for future stability and growth. 

FieldRoutes, a ServiceTitan company, helps pest control companies modernize operations, increase efficiency and improve service delivery across every stage of the customer journey.

Whether you’re responding to infestations, managing technician workflows, or refining pest control services, FieldRoutes gives you the digital infrastructure to compete in 2025.

Here’s how FieldRoutes supports success:

  • Drag-and-drop scheduling: Easily assign and adjust appointments with a user-friendly interface that boosts daily productivity.

  • Optimized routing: Reduce fuel costs and technician drive time with smart, automated route planning based on real-time data.

  • Reporting visuals: Turn performance metrics into actionable insights with customisable dashboards that inform better decisions.

  • Robust integrations: Sync with industry platforms to manage everything from payment processing to pest control products.

  • Simplified inspections: Streamline termite and bed bug reports, WDO documentation and renewals—all in a few taps.

  • Streamlined management: Centralise your operations with a single solution that covers scheduling, dispatching, billing and compliance.

  • Automate communication: Send appointment reminders, follow-ups and feedback requests automatically to boost customer engagement.

  • Pipeline visibility: Track sales progress, lead sources, and revenue in real-time for complete transparency.

  • Marketing Support: Enhance your SEO, email campaigns, and social media strategy with built-in marketing automation tools.

Want to see it in action?

Schedule a free demo with FieldRoutes and discover how to future-proof your pest control business.

Over to You

2025 brings opportunity—and pressure.

The pest control industry is shifting fast. Consumer expectations are rising. Technology is non-negotiable. To stay competitive, you need to move quickly and invest wisely.

Automation, mobile tools, and AI aren't just trends—they’re essentials. So is prioritising sustainability and real-time customer service.

You don’t have to do it alone.

With FieldRoutes, you get the tools to optimize routes, manage recurring pest control services, and simplify your business—all from one platform.

You can also explore our latest content on collecting payments in pest control, automating your pest control business, selling pest control subscriptions, and recession-proofing your operations.

2025 is here. What you do now matters most.

Schedule your free demo today and discover how FieldRoutes supports pest control businesses that are ready to scale.


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