Gecko Pest Control Aims For Gold Standards With FieldRoutes
THE CHALLENGE
The costs imposed on Gecko Pest Control by its software partner mounted: Additional charges for routing. Additional charges for scheduling.
HOW GECKO ADDRESSED IT
Two Gecko leaders convinced Gecko’s owner, Daren Horton, it was time to move on from their previous provider. “If you wanted to do anything, you had to pay – and you had to pay a lot for it," General Manager Candy McKay says. “It was very unreasonable.” In early 2023, Gecko shifted its operations to FieldRoutes.
THE BENEFIT
Horton credits Gecko’s gross margin, 62%, to FieldRoutes’ routing capabilities. "We're getting into the gold level of industry standard,” Horton says. “A lot of that is because of the route optimization that works extremely well."
WHY IT MATTERS
Improved efficiency has allowed Gecko to reduce the size of its technician and office staffs, and the company has surpassed seven figures in annual revenue.
THE RESULTS
62% gross margin being achieved by Gecko Pest Control
$1 million annual revenue milestone reached for the first time by the 23-year-old business
"On the other (software), by the time you built up to a complete software that's usable, it was a huge amount." – Josh Nielsen, service manager, Gecko Pest Control
